Ads Manager 2024

Early version of the official Yandex Direct app, featuring familiar tools to manage your existing campaigns. Available features include:

Convenient and fast management
Start and pause your existing ad campaigns, ads, and keywords.

Summary
All essential information on the Summary screen. Track your account balance, key account indicators, and campaign performance.

Statistics
Detailed statistics on your account, campaigns, groups, ads, and keywords. Choose various views and time ranges.

Bid management
Automatically calculate bids, set a single bid for all keywords or retargeting conditions and audiences, or individual bids for each. Adjust your bids higher or lower using bid adjustments.

Balance replenishment and payment deferral
Top up your account directly from the app—via card or another familiar method. You can also obtain a code for payment through an ATM or terminal and use payment deferral.